Entrepreneurship

The study of entrepreneurship, the process of combining resources to produce new goods or services, will be examined. Critical success factors and common failures will be highlighted. The creation of an effective business plan in emphasized. Several case studies and classroom discussions with successful small business owners and entrepreneurs will supplement the required texts and lecture contents.

An introduction to the management of a small business. The course begins by addressing macro issues, such as social responsibility, ethics, and strategic planning. The course then provides an in depth examination of the essential facets of managing a small enterprise, such as the business plan, accounting records and financial statements, small business finance, the legal environment, marketing, pricing, promotion, human resources, and operations management.

A three-week trip to Perú to explore and share the challenges forests, nonprofits, and communities face on the Amazon frontier. Itinerary includes flying into historic Cusco, then traveling through a variety of unique ecosystems and communities to reach the semi-remote region of Madre De Dios to do fieldwork at a “living laboratory” of protected rainforest. Each step of the way will inform both live web publishing and future digital narratives. Second module of a unique three-part, year-long course.